Gen Next Consumers
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Serve them Perfect PizzaBuilt a program for the American Dairy Association North East to improve quality and increase consumption of pizza in school meals -
Integrated Media & Public Relations
Introduced Johnsonville Sausage & Gravy Stuffed Biscuit to convenience stores -
Crunch This!Captivated college and university students by featuring The Cap'n with a whole new attitude for on-the-go promotions for Quaker Oats -
CheeseheadsEnticed school foodservice directors with this healthy snack and captured the attention of kids with an irresistible character for Frigo Cheese -
Hatfield U
Featured products, promotions and on target recipes geared towards college students in a wide range of campus foodservice venues for Hatfield Meats -
The New Look of School MilkCreated a new look for school milk that captured the attention of school foodservice directors and made kids look at milk in a whole new way for Dairy Management Inc. -
The Power Behind the Play
Teamed up milk and NFL to promote dairy and physical activity to kids in school in a 5 year long initiative that successfully encouraged kids to drink more milk and be more active -
Scotty's Kids Menu
Promoted a line of kids entrées for Scotty's Home Market to families who wanted restaurant quality with at home convenience when they ordered home delivered groceries -
The New Energy in School Protein
Established credibility with School Foodservice Directors by leveraging success in menu development with top Casual Dining and QSR chains for Quantum Foods -
Adventures in Good EatingLeveraged pop culture trends to promote healthy eating among kids at school for the National Dairy Council with enticing, interactive and educational student promotions -
The Breakfast Power DrinkLeveraged the popularity of sports drinks among kids by repositioning milk as the ultimate power drink for Dairy Management Inc.
