Created a new profit center for on-site cafeterias with a promotion and merchandising program featuring Simply Sensational Toppings from Ambrosia Chocolate
Developed culinary credibility for Johnsonville Sausage in foodservice
Where Dessert Comes First
Captured the personality of this custom dessert manufacturer in a way that was bold, memorable and unique from competition for Edwards Baking Company
Created a Culinary Boot Camp experience for non-culinary professionals to provide an understanding of culinary terminology, menu development and hands-on cooking activities to enhance sales and marketing relevance
QSR Menu Innovation
A full menu of globally inspired menu concepts was created and tested to include in customer presentations. Everything was designed to appeal to kids and young adults in quick service and fast casual restaurants. Top scoring recipes among kids and their parents also met national school meal guidelines and cost requirements of high volume school foodservice kitchens.
Re-positioned a Direct Selling Organization
Created a new image for North Star Foods, transforming them from a direct selling organization into a credible national direct marketing enterprise
A Modern Approach to a Classic Ingredient
The challenge was to reinvigorate a staple menu item in many foodservice operations. Research showed that foodservice patrons who like cottage cheese only think of it in a few basic applications. Easy to prepare and affordable to offer, ten new menu applications were created for dairy manufacturers to bring to restaurant customers.